Hear from AGHA Melbourne Gift Fair exhibitors in GiftGuide’s Mother's Day feature.

Lisa Carrick from Enjoy Lighting

Tips for combining motherhood and a successful business?

Time management is key. Allocate time for family and time for work. Sometimes it’s not always possible when working across international time zones, but I consciously try to be purposeful and present when spending time with family, as time with them is far too precious.

What are your best-sellers for Mother’s Day?

Our new Enjoy LUX Signature Collection that launched at the recent trade fair will no doubt be our best seller for sure. Arriving in stores mid-April, this patented 3D wick design is like nothing the world have ever seen and has turned the flameless candle market on its head. Our record trade fair, where we sold three times more than our best ever trade fair in our first 10 years is testament to that.

Mother’s Day visual merchandising tips for retailers?

Tip #1: Our candles look best when turned on and in situ, so inspire the customer with how they can use our candles at home.

Tip # 2: The best retailers for us are the ones that upsell and use our candles as part of the package, for example, in a lantern, a large cluster on a tray.

Tip # 3: And keep a remote control handy, even in your pocket, so you can have some fun by turning the candles on and off to grab the customer’s attention.

Adele Basheer from Intrinsic

Tips for combining motherhood and a successful business?

When people ask me what my greatest success is or what I’m most proud of, the answer is bringing up two wonderful citizens of the world. It’s the most challenging and rewarding job you’ll ever have….good groundwork for business!

What are your best-sellers for Mother’s Day?

Intrinsic mugs and tea-for-ones are always a winner, and this year I’m predicting our newly introduced mum hand cream and mum pens will be on the best-sellers list.

Mother’s Day visual merchandising tips for retailers?

Create an impact with the power of plenty and colour blocking. To make it easy for our retailers, Intrinsic has created a stunning display sign with a beautiful Mum quote as part of our Mother’s Day package, which coordinates with our mum range plus our companion gifts for add on sales such as stationery, scarves, travel and accessories.

Helen Armstrong from Apsley & Co.

Tips for combining motherhood and successful business?

Plan, plan and plan!  I have only had step children so I haven’t had some of the challenges others have.

What are your best-sellers for Mother’s Day?

The products that are really popular around this time include Abode Aroma Crystal, Scented Space White Lily diffuser and Vesuvius candles.

Mother’s Day visual merchandising tips for retailers?

Plan a colour theme and then group items within that colour palette together and always add some flowers!

Paula Opfer from Axis Toys

Tips for combining motherhood and a successful business?

You need to be organised so you can juggle and function effectively with whatever hat you’re wearing at that moment. You also need to make yourself available so whether you’re at work or being a mother you’re THERE!

What are your best-sellers for Mother’s Day?

Our most popular items are the ColourAway aprons. They have been around for a little while but are still very much in demand.

Mother’s Day visual merchandising tips for retailers?

Keep it real, clean and fresh lines. Make it reflect what they would like to see for themselves at home.

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